UNFAIR COMPETITION AND ADVERTISEMENT

The important investments that the companies are making in their commercial and advertising strategies, become actions which – in a free market – must respect the corrective and loyalty rules respect to the consumers and competitors. The set of guidelines which rule this area of the law are the base to advise and represent our clients looking after the legality of their advertisements and behaviors.

Our services include, among others, the following:

MARCAS, NOMBRES Y LEMAS COMERCIALES
  • Complaints and defense in procedures followed by infringements to the advertisement rules and of repression to unfair competition developed by companies of different sectors of the market.
  • Review of pilots and/or advertising materials before their exhibition to verify and/or adjust their compliance with the commercial advertising rules and unfair competition, preventing future penalties.
  • Surveillance of the advertising of our client’ rivals in order to verify that they do not infringe the advertising regulations in their detriment, mainly through discriminatory and false stickers.
  • Training to the advertising agencies and/or marketing personnel of the companies to familiarize their activities with the regulations for unfair competition and commercial advertisement, preventing to infringe behaviors because of lack of information.
  • Representation of these cases before de Judicial Power in the contentious-administrative via, once administrative procedure has finished.